This summer we launched online loyalty programs, powered by Thingfo, for three Atlantic artists – Circa Survive, Trey Songz and Shinedown. Fans of these artist can join their online street teams using existing Facebook, Twitter, MySpace, YouTube and Foursquare accounts and will accumulate points by interacting socially with these artists and their fans.
Fans can also complete weekly missions to help spread the word about each artist. Liking a band on Facebook, rating a video on YouTube, or checking in to a show on Foursquare are a few of the dozens of activities that help fans accumulate points. There is a leaderboard on each site where fans can gain levels or compete to earn the most points and become the top fan for each week.
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