loading

Posts filed under Media

bitly

01/13/2011

Bit.ly Bundles

At the end of 2010 Bit.ly rolled out a new feature called bundles. When clicking a bundle link users are sent to a splash page with a list of links they can choose from, instead of immediately being redirected to another website. This allows content managers to track aggregate traffic to the bundle, individual links [...]

wynter

12/12/2010

Wynter Gordon Relaunch

This week we relaunched the website for Big Beat Records artist Wynter Gordon. The site represents a new visual direction for Wynter, as well as a much more robust site. The site was designed in house by Tiffany Ahee and built by the WEA D2C team. Visit WynterGordon.com.

atlantic

11/25/2010

Atlantic Records and Thingfo – Gamification and Loyalty

This summer we launched online loyalty programs, powered by Thingfo, for three Atlantic artists – Circa Survive, Trey Songz and Shinedown. Fans of these artist can join their online street teams using existing Facebook, Twitter, MySpace, YouTube and Foursquare accounts and will accumulate points by interacting socially with these artists and their fans. Fans can [...]

foursquare

08/28/2010

Foursquare and Atlantic Records

Two months ago, we launched 10 mobile websites for Atlantic artists. We’ve added more sites to that roster and are launching some exciting new location specific features for fans on the go. Fans can check-in to Foursquare via our artist’s mobile (or desktop) websites on their phones. Each show has a unique Twitter hash tag [...]

blog post

08/26/2010

Who Should You Unfollow on Twitter?

There are dozens of sites that tell you who to follow, but the most useful Twitter tool I’ve found in months tells you who to unfollow. Manage Flitter analyzes the people you follow on Twitter and allows you to select and batch unfollow based on criteria you set. You can analyze who doesn’t follow you [...]

twitter

05/25/2010

3OH!3 Twitter Promo

Today we launched a social media campaign using Twitter to promote the preorder for the new 3OH!3 album Streets of Gold. Fans who tweet a link to the preorder page get their Twitter avatar displayed on the 3OH!3 homepage. Fans can Tweet as many times as they want, and only get pushed off the homepage [...]

blog post

04/29/2010

Usability Assessment of MySpace Apps Leaked

MySpace has never been know for its simplicity or usability. Fortunately for users they were trying to do something about it. Unfortunately for MySpace those documents leaked online. MySpace was seeing poor install and retention rates for their apps compared to Facebook and hired a usability team to make some web design and user experience [...]

blog post

04/15/2010

Twitter launches @anywhere

Yesterday Twitter launched it’s @anywhere service which makes integrating most Twitter functions as simple as adding a few lines of Javascript code. You can easily: Auto-link @usernames Create Hovercards for @usernames Create follow buttons that don’t require users to leave your site Add a “Tweet Box” which allows users to tweet without leaving your site [...]

sxsw

03/20/2010

SXSW – The Future of Online Music Videos

Yesterday I spoke on a panel at SXSW titled The Future of Online Music Videos with Nick Stahl from Brightcove, Alexander Kisch from VEVO, John Sasso from SONY Music Entertainment, Inc and William Wilson from NARM. We discussed different delivery points for video online, from band’s direct to fan sites to large destinations like YouTube [...]

atlantic

03/08/2010

Jonathan Tyler & the Northern Lights Website Launch

On Friday we lauched our newest artist website on Cisco’s EOS platform for Jonathan Tyler & the Northern Lights. The site was designed in house by one of our talented web designers Priyanka Batra (her last before going off to freelance full time) and was managed and built by the talented web teams at Atlantic [...]

up arrow