Eric Paul Snowden is an artist and designer living in Brooklyn
Posts filed under Product Development
01/26/2011
Our Mobile Artist Websites Mentioned in Billboard Magazine, on m.Adobe.com and MobileAwesomeness.com
Over the last few months the mobile websites we’ve been building at Atlantic Records have gotten some positive attention, and I wanted to share a few nice pieces of press. The mobile website for Trey Songz was mentioned in a Billboard article last August about artists connecting directly with their fans. It specifically mentions the [...]
01/25/2011
Launching Mobile Websites for Artists
Last June we launched a group of mobile websites along with Adobe for their Flash 10.1 for mobile announcement. Since then Mike Mignano, Jackie Balzer and I have made frequent updates to the framework to give our artists the most feature rich and portable sites in the business. We’re now in the process of rolling [...]
01/24/2011
The Connected Album (Team Tank Edition)
On December 14th we launched a new version of the connected album for Tank’s record “Now or Never”. Our goal is to reward fans who purchased the album, regardless of format or purchasing mechanism. Fans who register are given access to a special section of the Tank’s website, exclusive content and a badge to show [...]
01/13/2011
Bit.ly Bundles
At the end of 2010 Bit.ly rolled out a new feature called bundles. When clicking a bundle link users are sent to a splash page with a list of links they can choose from, instead of immediately being redirected to another website. This allows content managers to track aggregate traffic to the bundle, individual links [...]
12/13/2010
My abbreviated version of the Y-Combinator funding application
A few weeks ago the application for funding that Dropbox submitted to Y-Combinator (the VC firm that ended up funding them) was posted online. Nothing confidential was revealed, but is serves as a great example of how a successful startup thought through their product launch. While not all of the questions pertain to those of [...]
11/25/2010
Atlantic Records and Thingfo – Gamification and Loyalty
This summer we launched online loyalty programs, powered by Thingfo, for three Atlantic artists – Circa Survive, Trey Songz and Shinedown. Fans of these artist can join their online street teams using existing Facebook, Twitter, MySpace, YouTube and Foursquare accounts and will accumulate points by interacting socially with these artists and their fans. Fans can [...]
11/15/2010
My Thoughts on Windows Phone 7
Full disclosure: I don’t like MOST of Microsoft’s products. I love my Xbox, but other than their console, I don’t think I have any Microsoft products in my house. I use a Mac, love my iPhone and use Hotmail as a spam dumpster. The Zune caught my interest a few years ago, and I admire [...]
11/08/2010
Fast Company Design Blog
Fast Company has launched a design blog featuring some pretty eclectic posts. Everything from Infographics of the Mexican drug cartel, to hotel design from Paris and double sided peanut butter jars. Check out this article about innovative iPad design. Site design bu Scott Thomas of Designing Obama fame. View the Fast Company design site here. [...]
09/10/2010
Rob Thomas Android Launch
Today we launched a new version of Fanbase on the Android platform. Rob Thomas is our first artist, but we have launches planned across several WMG labels coming in the next few months. This compliments our Nokia and iPhone implementations of Fanbase Mobile and ads one more touchpoint to our group of desktop, social, mobile [...]
08/28/2010
Foursquare and Atlantic Records
Two months ago, we launched 10 mobile websites for Atlantic artists. We’ve added more sites to that roster and are launching some exciting new location specific features for fans on the go. Fans can check-in to Foursquare via our artist’s mobile (or desktop) websites on their phones. Each show has a unique Twitter hash tag [...]
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