
11/29/2011
Earlier this year WEA, Atlantic Records and Warner Brothers Records teamed up with Bolt Peters to conduct user research across three of our top artist websites. On these sites we conducted automated tests using Usabilia, as well as moderated interviews – all with actual fans coming to our websites. Check out the full case study [...]

07/15/2011
Summers are usually a slow time in the music industry. Releases ebb and flow and our summers are usually time to regroup and prepare for the holiday season. Not this year. We’ve kept up the same site release schedule and have been so busy I’ve forgotten to post our new launches. No more! Here are [...]

03/22/2011
We’ve been busy. Over the last few months we’ve launched almost ten new artist sites, the new Atlantic Records site, a dozen or so mobile websites, and a few new webstores. I decided to split up my usual site launch recap into two sections a) because there are so many and b) to highlight the [...]

03/18/2011
Tonight Atlantic Records, Ustream and Cisco EOS are broadcasting “Killers, Lasers, Papers” – a live multi-artist concert from SXSW. The show is being streamed live from KillersLasersPapers.com as well as the official websites for each of the artists involved – Donnis, B.o.B, Janelle Monae, and Wiz Khalifa. Each artist is playing a full set, with [...]

01/25/2011
Last June we launched a group of mobile websites along with Adobe for their Flash 10.1 for mobile announcement. Since then Mike Mignano, Jackie Balzer and I have made frequent updates to the framework to give our artists the most feature rich and portable sites in the business. We’re now in the process of rolling [...]

01/24/2011
On December 14th we launched a new version of the connected album for Tank’s record “Now or Never”. Our goal is to reward fans who purchased the album, regardless of format or purchasing mechanism. Fans who register are given access to a special section of the Tank’s website, exclusive content and a badge to show [...]

01/12/2011
Before the long holiday we launched two new websites – one for Photo Finish Records and one for A Rocket to the Moon. Both sites were designed in house by Edith Levin, project managed by Jeremy Kutner and built by the WEA D2C team. Check out Photo Finish Records here. Check out A Rocket to [...]

12/12/2010
This week we relaunched the website for Big Beat Records artist Wynter Gordon. The site represents a new visual direction for Wynter, as well as a much more robust site. The site was designed in house by Tiffany Ahee and built by the WEA D2C team. Visit WynterGordon.com.

12/07/2010
I’ve been a little behind on my launch blogs, but with good reason, we’ve been insanely busy. We have three major product development projects I’ll be writing about over the next week or so that are launching, as well as three new websites. So much for the holiday slowdown. About two weeks ago we relaunched [...]
