
02/28/2011
Today, Greg Sandoval wrote an article on CNET about how Atlantic Records and our new Atlanticrecords.com strategy. The article focuses our use of the Atlantic archives, the relaunch of the AtlanticRecords.com website and how that site integrates with Facebook to customize the fan experience. Check out the full CNET article here.

02/01/2011
Late last night we pushed out a new version of AtlanticRecords.com along with our partners at Code and Theory. It’s been months in the making and we’re really excited to have a new design and a new voice online. Throughout the project the Atlantic Digital Media Team, WEA D2C team and the WEA Strategic Technology [...]

01/31/2011
LiveView, a new project from NIcholas Zambetti allows you to broadcast your working iOS application designs from your Mac to your device for testing. You start off by installing the LiveView Screencaster on your Mac, and the free LiveView app on your iOS device. The Screencaster app is a simple window, shaped like an iPhone, [...]

01/25/2011
Last June we launched a group of mobile websites along with Adobe for their Flash 10.1 for mobile announcement. Since then Mike Mignano, Jackie Balzer and I have made frequent updates to the framework to give our artists the most feature rich and portable sites in the business. We’re now in the process of rolling [...]

01/24/2011
On December 14th we launched a new version of the connected album for Tank’s record “Now or Never”. Our goal is to reward fans who purchased the album, regardless of format or purchasing mechanism. Fans who register are given access to a special section of the Tank’s website, exclusive content and a badge to show [...]
12/13/2010
A few weeks ago the application for funding that Dropbox submitted to Y-Combinator (the VC firm that ended up funding them) was posted online. Nothing confidential was revealed, but is serves as a great example of how a successful startup thought through their product launch. While not all of the questions pertain to those of [...]
