Yesterday was a big day for Warner Music Group. Or rather, the public acknowledgment of big days that have been happening for months now. We announced a deal with Acquia to power our new artist website platform and are entering an exciting new stage of growth for our web properties. But more on that in [...]
Earlier this year WEA, Atlantic Records and Warner Brothers Records teamed up with Bolt Peters to conduct user research across three of our top artist websites. On these sites we conducted automated tests using Usabilia, as well as moderated interviews – all with actual fans coming to our websites. Check out the full case study [...]
Typekit has featured Atlantic Records on their business subscriptions page along with Twitter, The New York Times, Martha Stewart and others. At Atlantic we’ve been using typekit since the private beta was floating around a few years ago, and within a few months were using the service on all of our sites. View the page [...]
Our new partner Songkick gave us a nice shout out in their New York Times interview. Very excited to start working with such a talented group of individuals. Read the full article here.